3

A hierarchical model of social marketing

Year:
2015
Language:
english
File:
PDF, 590 KB
english, 2015
7

Back to the future! The importance of history in services marketing

Year:
2016
Language:
english
File:
PDF, 129 KB
english, 2016
9

Editorial

Year:
2019
Language:
english
File:
PDF, 142 KB
english, 2019
22

Editorial: the role of the editor – managing fair play

Year:
2017
Language:
english
File:
PDF, 234 KB
english, 2017
28

Developing a multidimensional scale of customer-oriented deviance (COD)

Year:
2014
Language:
english
File:
PDF, 341 KB
english, 2014
32

Fresh ideas: services thinking for social marketing

Year:
2013
Language:
english
File:
PDF, 193 KB
english, 2013
44

Knowledge acquisition via internet-enabled platforms

Year:
2018
Language:
english
File:
PDF, 388 KB
english, 2018